What Is The Difference Between Primary Research And Secondary Research?


14 Answers

jerome penn Profile
jerome penn answered
Conducting primary research occurs when a company is gathering information directly for themselves. This type of research is often conducted through the medium of questionnaires, observations and interviews. This method can often be very useful to companies because the results are specific to that particular business. The findings can also be regarded as being reliable and accurate because the company have conducted the research independently.

Nevertheless, this type of research can be quite costly to a company. For a start, it will require a considerable amount of time for the research to be conducted, and primary research will also come with a much higher price than secondary research. A good example of this would be when a company is looking to investigate the potential success of a new product. They will be required to give the product away free of charge to the people who have agreed to test it. 

Secondary research differs from primary research because it involves a company using research that has been conducted by someone else. For example, an organisation may use findings through a relevant journal, website or newspaper article.

The benefits and drawbacks or secondary research are entirely the opposite of primary research. Secondary research is cheaper for the company as it generally does not entail excess costs and it is nowhere near as time consuming.

However, the reliability and relevance of the information acquired through secondary research is questionable. Seeing as you are using research that has conducted by an external source, you cannot always be sure it is entirely accurate or specific to what you need to know.
Rabia Gul Profile
Rabia Gul answered
Primary research is the first hand research done, which is original, the data you collected by your self by interacting with people. Primary research can be done through meetings, interviews, by focusing groups, and surveys. The students read all the text by them selves but not that they take help from already made reports. Whereas Secondary Research describes information which you gathered through already studies reports, surveys, from already done interviews, from literature, publications, and broadcast media. Secondary research is much easier to gather than primary research.
jamila khan Profile
jamila khan answered
In the research process the researcher needs relative information about its topic of research. For this purpose the researcher conducts unstructured interview, structure interview and library research to define the problem more specifically and evolve a theory, delineating possible variable that might be influence on the problem. Certain types of information such as background details of the company can be gained from available published records like the web side of the company its archives and other sources. Other types of written information such as company policies, procedures and rules can be obtained from organization records and documents. Data gathering such existing sources are called secondary.

In other words we can say that the secondary data is data which is already publish or collected by any other person or organization. We also say that the secondary data its process & refine data. The secondary data is easily available on net, books, in different articles etc. in other type of data such as the perception and attitudes of employees are best obtained by talking to them, by observing event, people, and objectives or by administrating questionnaire to individuals. Such data gathers for research from the actual site of occurrence of events it's called primary data. In other words the primary data is fresh hand data its mean primary data the researcher generated by its self by conducting the interview, questioner, sampling our group discussion.
amber Jhon Profile
amber Jhon answered
When a researcher carries out a research in any field like business research, he has to collect data. There are two main sources of data which are Primary research and Secondary research. Primary research is the one in which the researcher collects the data on his own like by conducting interviews, surveys, questionnaire, focus groups discussions and through various other means. On the other hand secondary data is the one in which data is collected from the work of an existing researcher or information is take from already existing databases. This is the main difference between two types of data researches. Secondly, in a secondary research data is available while in primary research, the researcher can be the first one to explore the topic. Thirdly, secondary research requires sources of all of the ways through which data is collected while in primary research only methodology of data collection is mentioned.  
Anonymous Profile
Anonymous answered
Primary research start from scratch-everything has to be done before data can be collected

Secondary research is the study of the data collected
Mehreen Misbah Profile
Mehreen Misbah answered
The first phase of strategic research that is data collection includes two chief aspects. The first aspect of data collection is secondary research and the second aspect of data collection is primary research. While primary research is research from scratch, where every step of the research process has to be accomplished in order to collect data, secondary research is another case. It is actually the study and exploration of all those facts, figures and findings that are already researched and organized in the same line of topics. Basically secondary data gives a past analysis of the area of concern that is being researched while primary data that is obtained by conducting primary research gives a more contemporary and current picture of the same area. There could be a possibility of many or no changes in both types of data. However the chances are greater that there will be many changes in the secondary and primary data. An analytical comparison between the two sets of findings could also contribute a great deal in enabling the researcher gain a more comprehensive understanding of the respective subject area that he is researching for.
Anonymous Profile
Anonymous answered
Primary source and secondary secondary are share the same topic?
Anonymous Profile
Anonymous answered
Primary research involves collecting data about a given subject directly from the real world.
Anonymous Profile
Anonymous answered
Primary Market is the place where shares is sale out first time. Example: Any Bank. And Secondary Market s the place where shares is sale out after first owner. When Shares is issues and then sale out. Example: Stock Exchange.
Anonymous Profile
Anonymous answered
Primary research is basic research and secondary goes into more detail on the topics found from the primary data.
varinder kaur Profile
varinder kaur answered
Two restaurants open for business in the same month  at a popular part of town for restaurants  after tree months of trading restaurant A is regularly fully booked whereas B is trades sporadically with only an occasional good night for booking
owner of  B want know where she is going wrong  she ask us to come up with market plan to investigate  what types of primary market research would you recommend to her that she should undertake and why
Anonymous Profile
Anonymous answered
I'm not going to do your homework for you, but I will help you out. Primary research deals with you conducting research yourself that doesn't otherwise exist. Secondary research deals with using existing research conducted by someone else. Hope that helps.

Anonymous Profile
Anonymous answered
Primary Market
Markets that involve the issue of new securities by the borrower in return for cash from the investors (Capital formation occurs)
Secondary Market
Markets that involve buyers and sellers of existing securities.  Funds flow from buyer to seller.  Seller becomes the new owner of the security.  (No capital formation occurs)

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