Primary data is collected via methods such as surveys, questionnaires and interviews and it comes with a variety of advantages and disadvantages.
One of the main advantages of collecting primary data is the amount of control the researchers have. This allows them to determine the type of method they will use in collecting the data and how long it will take them to get the data, thus enabling them to focus on specific aspects of their research
The other main advantage is the fact that a primary data collection focuses on the specific issues, unlike secondary data which may contain details that are not needed by the researcher. This means that the researchers will only set out to find more information about specific issues that matters to the; what’s more they have different methodologies to use, ranging from focus groups to email.
The best thing about using primary collection methods is the researchers will be presented with original and unbiased data. Unlike the secondary collection methods, the researchers will directly interact with the source of information and get the data that is original and not analysed to suit specific premises.
One disadvantage of primary data collection is that it consumes a lot of time. The researchers will need to make certain preparations in order to handle the different demands of the processes and at the same time, manage time effectively.
Besides time consumption, the researchers will collect large volumes of data when they collect primary data. Since they will interact with different people, they will end up with large volumes of data, which they will need to go through when analyzing and evaluating their findings.
With these advantages and disadvantages in mind, primary data collection is a popular choice for many people because it is reliable and focused on specific areas of interest, making it easy for the users to control the type of data they collect.
One of the main advantages of collecting primary data is the amount of control the researchers have. This allows them to determine the type of method they will use in collecting the data and how long it will take them to get the data, thus enabling them to focus on specific aspects of their research
The other main advantage is the fact that a primary data collection focuses on the specific issues, unlike secondary data which may contain details that are not needed by the researcher. This means that the researchers will only set out to find more information about specific issues that matters to the; what’s more they have different methodologies to use, ranging from focus groups to email.
The best thing about using primary collection methods is the researchers will be presented with original and unbiased data. Unlike the secondary collection methods, the researchers will directly interact with the source of information and get the data that is original and not analysed to suit specific premises.
One disadvantage of primary data collection is that it consumes a lot of time. The researchers will need to make certain preparations in order to handle the different demands of the processes and at the same time, manage time effectively.
Besides time consumption, the researchers will collect large volumes of data when they collect primary data. Since they will interact with different people, they will end up with large volumes of data, which they will need to go through when analyzing and evaluating their findings.
With these advantages and disadvantages in mind, primary data collection is a popular choice for many people because it is reliable and focused on specific areas of interest, making it easy for the users to control the type of data they collect.